Insights

Practical thinking onwebsites, AI and growth.

Clear, honest guides for business owners and founders — what things cost, what actually works, and how to make better digital decisions.

Website StrategyOctober 6, 20262 min read

How much does a business website cost in 2026?

A plain-English guide to what drives website pricing, what you should expect at each budget level, and how to avoid paying for the wrong things.

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AI AutomationOctober 1, 20262 min read

Where AI automation actually saves time in a small business

Skip the hype. These are the repetitive, rules-based tasks where automation and AI reliably give hours back to small teams — and where they don't.

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Industry GuidesSeptember 24, 20262 min read

What every restaurant website needs (and what it doesn't)

Diners want three things from a restaurant website: the menu, the location and a way to book. Here's how to deliver them beautifully — and what to leave out.

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Industry GuidesSeptember 17, 20262 min read

A real estate website checklist that turns browsers into buyers

Property buyers compare, shortlist and return many times before they enquire. This checklist covers what a developer or agency website needs to win that journey.

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Website StrategySeptember 10, 20262 min read

Website or landing page? How to choose

A landing page and a website solve different problems. Here's a simple way to decide which one your business needs right now.

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Digital GrowthSeptember 3, 20262 min read

How to choose a digital partner: 10 questions to ask before you sign

Whether you're hiring an agency, a studio or a freelancer, these questions reveal how a project will really run — before you commit your budget.

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